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ABOUT US

NASMA is the National Association of Student Money Advisers

 

NASMA is a professional membership association for those across the UK working within the student money advice sector.

NASMA helps our members to provide the best support to students by promoting the development and sharing of sector best practice and free exchange of ideas, developing members’ skills through professional development events and conferences, and representing the views of our members by working closely with national decision makers and their influencers. We welcome members from a range of roles in further and higher education.

Further Education Staff

Staff in Further Education Colleges whose remit includes money advice and/or discretionary fund administration.

Student Money Advisors

Student Money Advisers in Universities, Colleges of Higher Education, Students’ Unions, Guilds and Associations.

Higher Education Administrators

Discretionary Fund and Bursary Administrators in Higher Education Institutions.

Our Values

Our members are dedicated to supporting students in the best way possible. Our values are intrinsic to everything our members do;

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Professionalism

We uphold the good standing of our profession by being responsible and accountable in our actions.

Knowledgeable and Informative

We value the collective knowledge and expertise of our members and create opportunities to develop member’s skills through professional development events, discussions and networking.

Excellence and Innovation

We are proactive in achieving service excellence. We create and deliver innovative and engaging opportunities to ensure our members can provide a high quality, student focused service across the UK.

Honesty, Integrity & Respect

We are committed to behaving in an open, honest and trustworthy manner ensuring we are ethical in our actions and strive for equity and fairness in our decision making and in our treatment of others.

Collaboration and Teamwork

We work together by sharing best practice in order to support and empower our members, staff and ultimately the experiences of students.

Collaboration and Teamwork

We work together by sharing best practice in order to support and empower our members, staff and ultimately students. We encourage teamwork across the sector to ensure students access the most up to date Information Advice and Guidance and adapt to the ever changing funding and money advice issues.

Our Board

The Board of Trustees is responsible for the management and administration of NASMA.  It ensures that NASMA’s income is used for the purposes agreed in the governing documents and is responslbe for resources (including staff) within the organisation.  The Board of Trustees must act in the best interests of the organisation at all times and ensure that NASMA stays within the law.

The NASMA Board meets at least six times a year to discuss all areas of NASMA business.

NASMA Chair

Kellie McAlonan

I have been working in Student Services at the University of the West of Scotland since 2008. Initially joining the team as a Student Support Adviser, I moved on to become the Student Funding Team Leader and have been in this role for over 10 years. Since taking on this role the team has developed significantly to become a proactive service for students, with the development of financial capability skills being a core strategy in our service delivery.

I have been on the NASMA Board since 2017 in the role of Scotland Policy Rep and have thoroughly enjoyed this experience. During this time I represented NASMA on the Scottish Government Project Board that has delivered the new Student Information Scotland resource, designed to be an initial and comprehensive resource for all types of students embarking on study, and includes a financial capability focus.

Through this role I have also worked closely with SAAS, developing a working relationship that features NASMA as a partner in operational and strategic discussions, and representing the views of Scottish members.

I look forward to continuing to be part of the NASMA Board, this time in the position of Chair, and look forward to working with the Board, NASMA Office, Committees and wider membership to support our members.

Vice-Chair Governance & Operations

Jess Bates

I have worked in Higher Education for 14 years based at the University of Birmingham I started as a Student Funding Advisor and moving to my current role of Head of Funding, Graduation and Awards team almost 3 years ago. I lead a team of 11, with a wide range of responsibilities, sitting in Student Services.

During my time at Birmingham, I have overseen access bursaries, Student Support Funds, Federal Student Aid and scholarship establishment and governance. I have also been involved in the establishment of Sanctuary Scholarships and was involved with the University becoming a University of Sanctuary. My team also coordinates the University Funding Administration System, bringing together all scholarship and bursary information at the University into one central system for administration and payment purposes.

I have been regional co-chair of the Midlands for the last 2 years, and I look forward to continuing to contribute to the mission of NASMA.

Vice-Chair Training & Development

Shahida Ahmed

I’ve enjoyed building twenty five years experience working within the Money Advice Team at Edge Hill University. Alongside this role, I’ve worked as a Resident Hall Manager, Disciplinary & Support Officer and Accommodation Debt Recovery Officer. I’ve used all platforms to gain rich insight into student issues, behaviour and communication.

In the early days, as a solo adviser, NASMA was very much a lifeline. As time has progressed, it’s been great to feel it’s an organisation I could contribute to, being involved in the Money Doctors project, my previous role as North-West Regional Chair, delivering at the 2022 NASMA conference and now as a member of the board.
I’m passionate about community, collaboration and communication and am currently working alongside SLC and the NHSBSA to improve resources for students and staff and improve communication to students.
Training and development sit within my core values and are something I engage with, from a place of curiosity, on a personal and work level. I look forward to working with the board and members to continue to offer a current, varied and engaging training and development programme.

Financial Capability Champion

Louise Reid

I have been working in Student Services at the University of the West of Scotland since 2015. I absolutely love my role. My day to day can be so varied: dealing with students on a one-to-one basis; problem solving; coming up with content for social media or web support; processing fund applications; planning and running events. There is never a dull moment.

Prior to working in a university, I worked for a long time supporting unemployed people to build confidence, develop their skills and secure work. This experience has served me well when supporting our very diverse student population. I provide support to students on issues such as housing, budgeting, benefits and debt. I also support them with student finance queries and making sure their funding stays on track.

On the other side of the role, there are lots of fun and creative outlets. I have really enjoyed developing financial capability materials. I find that researching and creating tools and guides helps balance out the challenges of supporting students with more complex issues. I also love meeting students and participating in fun events.

I am an accredited NASMA member and active participant in the Scotland region.

Campaigns Coordinator

Graham Wright

I work at UWE Bristol as Student Money Service Team Manager. I’ve worked in Higher Education for 23 years including 15 years as a Money Adviser and 3 years leading our fabulous Money Advice & Student Engagement team. I do the things that many of you do in your day-to-day, helping students to swim through the sometimes-murky waters of student finance, working closely alongside our hardship funds team, and exploring the mystical world of engaging students in financial capability. For the past 2 years it’s also been my honour to represent South West members as Regional Co-ordinator, listening to members views and feeding them back to NASMA where needed. For the past 20 years NASMA has been a fantastic resource to me. Being able to tap into our collective NASMA brain and benefit from the awesome training on offer has been invaluable. I think the work of NASMA has improved things significantly in the world of student finance. I hope to contribute to this as Campaigns Co-ordinator by drawing on the knowledge and experience of all NASMA members to help influence student finance policy and take forward campaigns to help improve the student experience.
England Policy

Ann Clowes

I currently work as the Financial Support Manager at Keele University, where I have worked since 2022. I’ve worked in a variety of different roles in Higher Education since 2008, all of which had an element of Student Finance weaved into them. I’ve completed my master’s in educational leadership in 2024, which I’ve studied part time alongside working full time.

As part of my role, I manage a team of Financial Support Officers and a variety of different financial support packages offered by the university. Days are often varied and since joining NASMA in 2022, I’ve found it to be such a support. I’ve also been co-chair of the Midlands regional meetings for the last few years and have learnt a lot in facilitating meetings within the region and hearing about the different challenges and successes other universities are having.

England policy is about to go through a massive change and I’m excited to be able to bring my expertise on student funding by joining the board and getting involved in conversations on behalf of NASMA members.

Northern Ireland Policy

Debbie Forsey

I have been a student money/debt adviser with Advice SU, the SU advice team at Queen’s University, since 2007. Before joining Queen’s, I was a money/debt adviser with Citizens Advice and also worked in welfare benefits as an assessor. My work involves providing student finance and debt advice to enrolled and prospective students of the University, and promoting financial capability. I enjoy widening participation work and provide student money sessions to prospective students participating in the various widening participation programmes at Queen’s. I work in partnership with a wide network of organisations, representing the needs of HE students in NI, such as the Money and Pension Service (formerly Money Advice Service), Advice NI, and the Consumer Council. I am currently collaborating with the Department for Communities in NI to address the problems and issues experienced by students claiming Universal Credit. I have special interest benefits work, and hope this is an area of expertise which will be a valuable contribution to the NASMA. I would also like to use my position on the NASMA Board to make representations to the Department of Health to seek a review of the current funding arrangements for degrees in nursing and midwifery in NI.
Scotland Policy

Vicki Kinninmonth

I’ve worked at St Andrews since 2017, first as an administrator within the Scholarships team in Registry, moving to the Money Advice team in Student Services May 2022. Here I work as a money adviser, helping students to budget their money effectively, as well as administering discretionary funds the University offer. Our team work pro-actively with students, to ensure they are in the best financial position, and have the knowledge they require for life after university
During my time as a money adviser I manage our money mentor scheme, employing students to support the money advisers and promote our services to students.
I’ve been a member of NASMA since 2022 and have found it invaluable, the knowledge shared between members has been great and as the Scotland Policy representative I hope to continue and contribute to this going forward.
Wales Policy

Einir England

I have been a NASMA member since 2003. NASMA membership has been invaluable to me throughout my career. I have worked at 2 different students’ unions and 2 universities in Wales. I started my career at Bangor University Students’ Union and then moved on to work in Student Services as the Student Money Adviser that included managing the Hardship Fund. 6 years later I moved to Cardiff and started my career there in the Students’ Union again before moving to Student Support 12 years ago as a Student Support Adviser. In this time, I also studied an Masters in Equality and Diversity, part time.

My day-to-day work varies from providing one to one support to students on student finance related issues, to plan and co-ordinate our team’s student communication activities. I have a solid understanding of student finance in Wales and the intricacies of the differences across the UK. I have a special interest in equality, diversity and inclusion and have been leading the work within my division for supporting vulnerable groups such as care leavers and estranged students.

I am passionate about being pro-active to improve the student experience and see my role on the NAMSA board as an opportunity to do this.

Partners

We’re pleased to be working with lots of like minded organisations.

If you are an external organisation wishing to get involved, we’d love to hear from you. Please email office@nasma.org.uk

JS Group

JS Group are a trusted partner for universities with a long history of delivering and managing student bursaries, hardship and other financial support that drives better investment in student engagement and futures, reduces workload and overall costs.

More info

Save the Student

Save the Student is the UK’s leading student money website attracting over 2 million visitors a month and boasting a strong online community of 18-24 year olds. Their mission is to educate and support undergraduate students in making their money go further whilst at university, and they are participating in National Student Money Week.

More info

Student Awards Agency Scotland (SAAS)

The Student Awards Agency Scotland (SAAS) is an Executive Agency of the Scottish Government, and we’re here to help higher education students find the right information, support and funding.

More info

Stop Loan Sharks

The England IMLT work as Stop Loan Sharks within local communities, within education, and with partner agencies including the police. Since 2004, the England IMLT have supported over 30,000 people and written off over £87 million worth of illegal debt.

More info

Young Gamers & Gamblers Education Trust (YGAM)

YGAM are an award-winning charity working to prevent children and young people from experiencing gaming and gambling harms through awareness raising, education and research.

More info

Experian

Experian operates one of the UK’s leading credit reference agencies, helping guide lenders and consumers on key decisions linked to lending and borrowing. We are committed to helping improve consumer financial health and work with a wide range of organisations to support financial inclusion and wellbeing.

More info